Important Particulars

There are few more important things you need to be aware of when using permission
email without getting in trouble for spamming (sending unsolicited emails).

1. Always give people an option of being removed from your list. Usually the
service provider you use will do this automatically for you. Most services have a
link at the bottom of your email that says:
“To stop additional follow up messages click below:

http://www.aweber.com/?25404r.php?i=affaweber&e=email@isp.com”

This link then automatically removes those people from your database. This is an
important feature.

2. You also want to remind people how they got on your list. Many people are
forgetful and don’t always remember all the places they signed up. So be sure to
add a little line about how they got on your list.
3. Making your links ‘clickable’. In order to make it easy for people to go straight
from your email to your web site you need to make your links ‘clickable’. Here’s
how a link should be written in your email: http://www.yoursite.com
Most email programs will recognize this as a link. And if you want to make an
email link you should write it as: mailto:emailaddress@isp.com
You might also want to use an HTML link like this if you have a lot of AOL users:



Getting Your Emails Opened and Read

According to eMarketer, Americans get an average of 15.2 email messages a day and that
number continues to rise. That means that unless your email is compelling – your
message wind up in the trash faster than you can blink!

Here is a quick email I recently got – do you think it received more than a split-second
look before I trashed it?

* *
*
Subject: The future is now!


Hello carlos2576(2)! This message is in reply to your message as sent
to me from your address yanik@surefiremarketing.com (Your message
resides in my archives)


We would like to take this opportunity to make you an offer in
return..
.


This is for National & International Entrepreneurs and Professionals


We Need Elite Leaders Now! Our Hi-Tech and Hi-Touch Strategies
along with our strategic alliances with a Technology and Global
Marketing company, proprietary software, and many other 21st century,
patent pending technologies, have positioned us for the ever expanding
global market.


---snip--
-


Disclaimer Your original emails reside in my archives.


Under Bill S.1618 TITLE III passed by the 105th U.S. Congress this
message can't be considered Spam as long as I include a way to be
removed.


To be removed automatically from future mailings, simply click on the
link provided below. Failure to do this will not remove your address.


Do Not incriminate your self by reporting a faulty Spam complaint if
you have not attempted to get removed first.


remove1533@xyz002.com?Subject=Remove_from_126lsp-183107


* *
*


I mean come on! This went into my trash folder without a second thought. This kind of
marketing is blatantly spam and will do nothing but get your ISP cancelled and land you
in a heap of trouble.

But, let’s say you are a legitimate marketer there may be a few overlooked things you’re
doing with your emails that aren’t getting them opened, Mark Joyner and master
copywriter, Russ Phelps give you some advice in this area: